Digital Transformation

Commentary on enterprise technology and it's impact on marketers

Windows 7: The Revolutionary Evolution

The PC market has changed radically in the decade since Windows 7 was released. The gradual changes were the most successful.

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Microsoft Ignites the Connected Enterprise

Microsoft gave an AI facelift to two of their most important products at their customer conference this week. The aim is to unleash the power of your data.

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Computing on the Edge

Cloud computing is yesterday's news. Edge computing is the hot new IT trend. Even established cloud vendors are trying to get on the edge bandwagon.

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Snooping by Design

Virtual Assistants such as Amazon Alexa are a hot technology trend, yet using them carries privacy risks. It is time for data protection to became a priority.

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Enter the Privacy Network?

Rocked by a never-ending series of scandals, Facebook has a plan to re-invent themselves in a privacy conscious world. Except no-one trusts them to pull it off.

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The Opportunity Cost of Internet Explorer

Microsoft made headlines a few weeks ago when they denigrated Internet Explorer and Office 2019. Alas, migrating to newer versions isn't always possible.

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Enterprise Mobility meets Platform Maturity

An unexpected profit warning has exposed Apple's declining fortunes. In a mature technology market devices are interchangeable, but switching platforms is hard.

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Emerging from the Shadow

Before IT departments can embrace the changing workplace, business users must understand the security and compliance landscape facing the modern enterprise.

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Blue meets Red

IBM are increasingly irrelevant after a century at the forefront of technology. Their desperate purchase of Red Hat will do little to win back mindshare.

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Igniting the Future of Productivity

Microsoft's customer conference may not have grabbed the headlines, but it did demonstrate changing priorities within this giant of enterprise computing.

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