Marketing Automation

News and tips from an expert in marketing automation

Oracle Eloqua 20A Release Overview

Account based reporting arrives in Eloqua. The classic form editor departs. It's all change in this quarter's Eloqua release.

| Marketing Automation

Salesforce Pardot Spring '20 Release Overview

AI everywhere is the theme for the first Salesforce release of the year. Elsewhere, tasks get queues and Pardot customers get upgraded landing pages.

| Marketing Automation

Marketo January '20 Release Overview

After a longer than usual wait, the first Marketo release of the year focuses on Integrations. AEM, Dynamics, LinkedIn & Salesforce are the beneficiaries.

| Marketing Automation

Oracle Eloqua 19D Release Overview

It's a light release for Eloqua users this quarter, with image replacement and secure branded app links headlining this release. Better late the never.

| Marketing Automation

Pardot Winter '20 Release Overview

The Salesforce Classic experience reaches the end of the road, but Snippets and HML mark a major upgrade to Pardot email templates.

| Marketing Automation

Oracle Eloqua 19C Release Overview

Out with the old and in with the new. The legacy Eloqua email and landing page editors are no more, but their replacements pick up some useful updates this month.

| Marketing Automation

Marketo August '19 Release Overview

It's a light release for Marketo this month, with a couple of ABM changes, new API capabilities and another major milestone for Sky.

| Marketing Automation

Marketo June '19 Release Overview

Marketo gains native image editing and event waiting list features this month, but beware the impending removal of the legacy email editor. If may affect you.

| Marketing Automation

Pardot Summer '19 Release Overview

The second Salesforce of the year brings UI changes to the Lightning Experience and useful reporting enhancements for Pardot. It's a relatively light release.

| Marketing Automation

Oracle Eloqua 19B Release Overview

Eloqua gets Send Time Optimisation and a new Salesforce Integration this month, but get ready for the impending retirement of the old asset and form editors.

| Marketing Automation